Website Tools

Free Website Builder or a Website Designer/Developer?

Are you deciding whether a free website builder or hiring a website designer/developer is right for your business? If so, you want to consider what your needs are and your expectations of what your website will do for your business. Below we talk about more than just the site build… Read More »


What is a bounce rate and how do I improve it?

Most web analytic tools like Google Analytics track and report bounce rates. Bounce rate is the percentage of single page visits (or web sessions) not to be confused with the exit rate (we will cover exit rate in a future post). The bounce rate is the percentage of visits in… Read More »


Why is Google Analytics an important tool for your website?

10 Reasons your website should have Google Analytics Web analytics is important to grow your business website, it will provide you with visitor data so you can identify what they are doing on your website. There are many web analytic tools you can use to collect website data, the most… Read More »


Does it really matter where my website is hosted?

Yes, it does. It can affect user experience, SEO and security. As we explained in our last article, website hosting is transferring your website file to a hosting server. You have a choice of different types of hosting environments; shared, VPS, dedicated and cloud were the ones we discussed last… Read More »


What is website hosting and why do I need it?

What is website hosting and why do I need it? Without getting too technical, web hosting is transferring your local files (developed website) to a remote site or server (hosting server). Hosting servers are just remote servers on the internet that are mapped to a particular domain record so that… Read More »


Locally targeted SEO matters

We hear a lot about ranking on search engines and why it is important to place high on a search. In the effort to rank higher in the search engines many companies end up behind dozens of national companies and paid ads on the coveted front page of google. Here… Read More »


Is it time to update your website?

The most common reason why a company decides to redesign their website is to update and improve the visual design of that site. Older websites are likely to no longer reflect the visuals that are a part of your brand identity. A site redesign can bring the look of that… Read More »


Website not secure versus secure

Why have a secured site?

It’s widely known that there is a difference between Internet Browsers. Google Chrome, Mozilla Firefox, Microsoft Edge and Apple Safari are the Big 4. If you are still using IE, we recommend against it. For Mac, Safari is the go-to but Chrome and Firefox are available as well. For PC,… Read More »


Why do small businesses need professional websites

Why Small Businesses need Professional Websites

Over 40% of small businesses worldwide do not have a website. Of those without a website, over 30% feel that they don’t need one; they feel it isn’t relevant to their industry. Another 30% are just using social media without a website. The two main reasons are they don’t have… Read More »


Is your website search friendly

Is your website search friendly?

Did you know that 93% of online experiences begin with a search engine? That 50% of all searches are performed with voice search? Is your website search friendly? How your potential clients search and finds you has changed in the last couple of years with the increase in smart speakers… Read More »