ADA Compliance

In 2022 the Department of Justice (DOJ) reaffirmed and clarified its 2018 ruling that websites are places of public accommodation and are subject to the ADA’s requirements of general non-discrimination and effective communication. While it’s not the first time that ADA Compliance for websites has been discussed, we think this is the first time an official stance has been voiced about ADA Compliance for business websites. You can find and read the article here.

Since the DOJ has officially taken the stance that business websites should meet specific accessibility standards, Pro Web Marketing believes that the number of lawsuits related to non-compliance will continue the rise.

What industries are most impacted?

The need to have an accessible website should be your top priority today. The main factor driving this need has been the increase in web accessibility lawsuits.

In what legal experts have called a litigation tsunami, it has been mostly small to medium-sized businesses (SMBs) that have been hit with thousands of lawsuits and demand letters relating to website accessibility over the past 2 years. This increase in cases has triggered an alarm for SMBs and even prompted the National Retail Federation to issue a warning to businesses urging them to start taking web accessibility seriously.

Every industry has to comply with web accessibility regulations, yet not all fields have been affected equally. Here are some industries that are at risk of being affected the most:

  • eCommerce Businesses
  • Automotive Industry
  • Food Industry
  • Finance Industry
  • Healthcare Industry
  • Education Industry

What does this mean for you and your business’s website?

You have two options: Comply or take a significant risk of lawsuits by not complying.

If you choose to comply, we have a simple, streamlined solution for you! Pro Web Marketing has partnered with accessiBe to provide an ADA compliant solution for your website!

accessiBe is the leading AI-powered web accessibility solution that makes websites accessible to people with disabilities, and compliant with the WCAG, ADA, and other accessibility legislation.

Free ADA compliant audit of your website

Whether or not your site was accessible when it was built, the moment a change is made, it is no longer accessible. Any updates to your site impact its accessibility: image descriptions are often missing, keyboard navigation is usually difficult or impossible, etc.

If you would like to learn more about making your website accessible you can call us at 877-577-6932 or email us at [email protected]. We will run a free audit of your website and show you where improvement is needed. You can see how it works here on our website. Click on the blue circle in the bottom right and see what all it does. For people with disabilities, these options make the difference between staying on your website or find another business that can accommodate them.

Why use accessiBe?

  • accessiBe is an industry leader
  • Persons with various disabilities can adjust how they view and interact with your website without interfering with the codebase, layout or design.
  • accessiBe re-scans and re-analyzes your website every 24 hours to maintain ADA and WCAG compliance.
  • Receive personalized reports that you can use to prove compliance.
  • accessiBe’s Litigation Support Package
  • Pro Web Marketing will install and configure accessiBe on your website.

PLUS: You can try it for yourself on this page! Pro Web Marketing uses AccessiBe, click the blue circle in the bottom right.


What is the price for accessiBe?

We offer both monthly and annual options. Pay annually and receive 2 months free!


Billed Annually and receive 2 months free.  Includes Installation!
For websites under 1,000 unique pages


Billed Monthly.  Includes Installation!
For websites under 1,000 unique pages.

Your accessiBe application is provided by Pro Web Marketing for use on Pro Web Marketing hosted servers.
If you move your website to another provider, it will result in the accessiBe application
being removed from your website without any refund of unused subscription.

For a FREE ADA compliant audit of your website

Call us at 877-577-6932

Email us at [email protected].

For more information about website accessibility read our latest article titled “What is Web Accessibility”