Look…Artificial Intelligence is all the rage, but what does it really mean for your website?
- Negative Search Ranking
- Loss of Trust
- More Work and Set Backs
- Negative Search Ranking
AI generated content lacks first hand, real world knowledge and Google know it! Search engines reward originality, authority, and experience, all of which artificial intelligence is devoid of…hence the name “artificial intelligence”. What a search engine (also a form of AI) want to give you is genuine information. When you generate something from AI, it ignores AI generated content and unoriginal content and looks to original and authoritative information to generate results. AI generated articles quickly flag Google’s “spam” filters (yes, spam is more than just an email thing) and hurts your rankings
Loss of Trust
Platforms know when pictures, logos, and text are AI generated and label them as such. Most people lose trust in companies and other people using Artificial Intelligence to generate their ideas..Most people want legitimate intelligence. This causes you to lose authority and the trust of your clients.
More Work and Set Backs
AI and artificial intelligence agents often get things wrong, or ‘hallucinate” as industry jargon calls it. AI invents false statistics that seem true, or invent claims that feel right but are inherently incorrect. Discovering and fixing these errors is time consuming and as these negative points pile up against you, more work is required to offset the mistakes you have made.
Look, everyone recognizes AI content. Everyone knows a cheap SquareSpace site when they see it. If you are serious about your business, do things right the first time, with real intelligence. It’s not rocket science, it is just professional web marketing.
Pro Web Marketing

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