Of course we all want more for a decent price this year. Now when this topic comes to design and web development it is always a good thing to invest wise when it comes to your upcoming design project. Whether your representing your company with a new brand or advertising with print ads, you will want to make sure you get a professional to do the work. Due to the recent advances in software, computers and also online education there has been many people proclaiming they know how to design a brand for your business, or layout a 20,000 piece order for a point of purchase display. They claim they can because they bought a logo design software program from Office Max for $40 now they can charge people a low cost logo. Sure they can do that but let me lay out real quick what they are getting from that software.
- Clip Art Designs
- Cookie Cutter Marks
- Limited Color Options
- No Creative Control
- Same Logo That Competitor Has
These are just some of the factors. Designers are creative people that know advanced software inside and out so that they can get out of their heads onto a digital art board their creative ideas. They go to design school, take color theory and print production classes. Create a their own creative process for dealing with problems like print time demands and money limitations. They are experience and know what color scheme and logo marks will work best for a businesses brand.
In the industry of design you get what you pay for and if you need to invest wisely in someone who is an expert in their field of work and can create something for your businesses needs that is visually compelling and jaw dropping. Doing this will help an owner save money in the long run and be able to generate a larger clientele with a long lasting, time tested design.