Search Engine Optimization

Culver Meadows Adult Fost Care Facility

Culver Meadows adult foster care facility has been serving the Grand Traverse area and all of Northern Michigan for over 20 years. They have been a great client of Pro Web Marketing for some time as well. When owners Brad and Trina decided it was time to redesign the website they indicated that they wanted a clean, yet not clinical design, that reflected the atmosphere they provide to their guests. We were eager to help!

Our team of graphic designers used a wood background to help give the site a scence of warmth and quality, and laid out the content in a way that is easy to read but brings the proper attention to the important details.

The biggest challenge of modern websites is keeping them current and relevant. Not only do design styles change quickly, but guidelines for search engine optimization are constantly evolving as well. Our Web developers created a custom theme for Culver Meadows in the WordPress content management platform that meets all modern web standard. Pro Web Marketing adopted responsive web design as our standard very early on to make sure our clients web sites are optimized to be viewed on screen sizes from mobile devices such as phones and tablets to large monitors. User experience is an important part of website ranking on search engines such as Google and Bing, as is making sure the information on websites are up to date. The WordPress content management system allows for easy site updates and maintenance. Culver Meadows will no longer have to call a web developer to change the verbiage on their website or to add photos. Of course if for any reason they need help, Pro Web Marketing will be right here to help in anyway we can.

After the new website was live, our marketing team worked with Culver Meadows, to make sure the site was optimized to be found on search engines. We targeted the keywords that folks are actively searching for when looking for the services Brad and Trina’s team has to offer.

If you suspect that it may be time upgrade your website, or if you need help being found online, give us a call. We have a team of graphic designers, web developers, programers, and marketing folks that will work hard to make sure that your business identity and online presence is up to date and effective. Simply give us a call at 877 577 6932 or request a quote here. Put our team of professionals to work for you today. You won’t regret it!

9 Points To Successful SEO

Search Engine Optimization companies are making a fortune by doing the menial work that is overlooked by many designers. It is ridiculously easy to do most of the work done by most SEO companies, all you have to do is create good habits.

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Pro Web Marketing optimizes Clark RV Center

Pro Web Marketing has recently performed search engine optimization for Clark RV Center’s web site at

http://mtpleasantrvcenter.com/ Pro Web Marketing uses the latest optimization strategies when optimizing for the search engines, especially when it comes to Google.  We strive to make your web site reach its highest potential when an individual searches a specific keyword or phrase that pertains to your product or service.

Tips on Search Engine Optimization

•    Title Tag
The search engines consider the page title to decide the page category.  The title should contain keywords. Each page should have a separate title. This will enable the users to bookmark the page.

•    Meta Tags
There are two bifurcations of Meta tags, namely, description and keywords. As the keywords are being used over and over, some of the search engines do not consider keywords. Yet is it better to have keywords in the Meta tag. Although, the search engines do not use description, its importance cannot be undermined, as it would show in the searches by the visitors. You should introduce your site in just a single sentence.

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5 Tips to a Better Optimized Web Site

Good grammar is essential

When a search engine indexes the text of your web site, it won’t correct the grammatical errors you may have within that text.  It is imperative that you use good grammar, have no misspelled words, commas are where they should be, and use variants such as plurals and non plural words throughout your text.

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Does Your Business Web Site Get the Best Search Engine Results?

One of the most difficult hurdles to overcome when your business has a web site is how well your web site ranks in the most commonly used Internet search engines. Well, for the designer, this is sometimes a tricky task.

You want the best result for your customer yet the market, both local and international, is flooded with the same product or service you are providing. What can we do to ensure that your web site reaches the first page of the major Internet search engines?

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